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Quality Scoring

After every crawl, SiteOne Crawler automatically calculates a website quality score from 0.0 to 10.0. The score is a single, deterministic number that summarizes the health of your site across five weighted categories, so you can see at a glance how good the site is — and where to improve it first.

The score is computed from the same deterministic analyzers that already run on every page (no AI required, fully reproducible across runs). It is shown in a colored box in the console output and included in both the JSON and the HTML report.

This page supersedes the earlier “Improvement Meter” concept. What used to be a roadmap idea is now a realized, measurable scoring system — the old /features/improvement-meter/ URL now redirects here.

The overall score is a weighted average of five category scores. Each category measures a distinct dimension of website quality:

CategoryWeightWhat it measures
Performance20%Response times, slow URLs
SEO20%Missing H1, title uniqueness, meta descriptions, 404s, redirects
Security25%SSL/TLS certificates, security headers, unsafe protocols
Accessibility20%Lang attribute, image alt text, form labels, ARIA, heading levels
Best Practices15%Duplicate/large SVGs, deep DOM, Brotli/WebP support

Security carries the highest weight (25%) because security problems carry the highest risk; Best Practices the lowest (15%). Every category is scored on the same 0.0-10.0 scale, and the overall score is the weighted average of all five.

The overall quality score is the weighted average of all category scores. It appears in three places:

  • a colored box in the console output, right after the crawl summary;
  • the JSON output (so it can be consumed programmatically or stored as a baseline);
  • the interactive HTML report, on the Summary tab.

Each score — overall and per-category — maps to a human-readable label with a distinct color, so problems stand out immediately:

Score rangeLabelColor
9.0 – 10.0ExcellentGreen
7.0 – 8.9GoodBlue
5.0 – 6.9FairYellow
3.0 – 4.9PoorPurple
0.0 – 2.9CriticalRed

The scorecard includes a “Fix first” panel: an impact-ranked list that surfaces the highest-impact issues first. Instead of forcing you to read through every finding, the panel puts the problems that cost you the most points at the top — so you always know which change will move the score the most.

Each deduction carries an actionable remediation hint, so the score is not just a verdict but a to-do list. For example, a missing lang attribute, missing image alt text, an absent security header, or a slow response time each comes with a concrete suggestion for how to fix it.

This makes the score practical:

  1. Run the crawler.
  2. Open the Fix first panel (console or HTML report).
  3. Work top-down — each fix recovers the most points for the least effort.
  4. Re-run and watch the score climb.

The quality score is the foundation of the CI/CD quality gate. With --ci, you can fail a build when the overall score — or any individual category score — drops below a configurable threshold, or when the score regresses against a saved baseline.

See CI/CD Integration for the full list of --ci-* thresholds, exit codes, JUnit XML output, GitHub annotations, and baseline regression checks.